Among all pre-wedding ceremonies, the Haldi function stands out for its lively spirit, playful traditions, and festive atmosphere. It is a ritual where turmeric paste is applied to the bride and groom, symbolizing purification, positivity, and blessings for the future. With its cheerful mood and vibrant décor, this ceremony calls for attire that b… Read More
In a world overflowing with synthetic formulas and fleeting trends, there emerges a brand rooted in authenticity and guided by a deeper philosophy. Chengavi, founded by K. Jagathi Reddy at just 20 years old, is more than a beauty label. It is a revival of timeless traditions, a movement to bring Ayurveda back into everyday life in ways that are rel… Read More
The pursuit of beauty has taken many forms across time, but in recent years it has often been reduced to quick solutions and chemical-based shortcuts. In contrast, Chengavi offers an approach that is grounded in authenticity, purity, and tradition. Founded by K. Jagathi Reddy, a young entrepreneur of just 20 years, Chengavi is built upon the timele… Read More
India’s cultural identity has always been expressed through its art, craft, and design. Across its many states and communities, every region has a unique tradition that is reflected in the objects made by hand. From the vibrant weaves of the Northeast to the elegant stonework of Rajasthan, Indian handicrafts are more than products—they are piec… Read More
In a fashion world dominated by fleeting trends and fast production, Banjara Bags offers a refreshing departure. Rooted in tradition yet designed for the modern lifestyle, Banjara Bags crafts products that embody authenticity, heritage, and individuality. Each piece is not just a bag but a work of art that celebrates India’s rich cultural legacy.… Read More